By joining Access, you and your practice join the Prevention Generation Network. A network of healthcare providers creating patient centric practice integration with a focus on harnessing the power of virtual care and digital content programming to serve patients. According to a recent PWC study, 41% of patients use social media to pick their healthcare providers and 61% are likely to trust content posted by a physician. While patients have embraced social media as a way for choosing a doctor, the majority of holistic and conventional medical professionals have struggled to adapt. Through Access, your practice will have a fully optimized profile page where you can post content to engage with patients/prospective patients, all while offering them your practice as a Virtual Medical Office with our Access Connected Care virtual care platform. Welcome to the future.
Prevention Generation content is thematically based on the health categories most important to our users, with a goal of delivering expert based guidance that our users can engage with every day. Per the unique proactive health goals and reactive care needs of the user, we optimize the content during our on boarding process where the user picks the "health tags" (health categories) they want to follow. All of this is organized in a database and delivered to the user in real time as it is posted, with no advertising gimmicks or distractions. Further, the user can choose to follow specific healthcare professionals and can get updates, posts and content delivered directly to their personalized feed. Taking the best of social technology and focusing on the needs of each patient individually--this is the future of proactive wellness and reactive care.
Each patient-user in the Prevention Generation Network has two unique content feeds: a trending feed with the most popular health content running through the platform and a personalized feed based on the health categories (health tags) they want to follow. Inspired by social media engagement but with the integrity of vetted and curated content from our healthcare editorial team, all of the posts, videos, blogs and images are delivered in real time to our audience. Optimized for a mobile device, the feeds are "horizontal scroll" with the ability to tap and see all content on a specific topic (tag) the user is interested in. New user experiences launching in the platform will include “care groups” to help share information on loved ones and "condition groups" led by healthcare specialists in specific condition categories (i.e. obesity).
One of the most compelling aspects of the Prevention Generation platform is the social media-inspired “Profile” pages for all of our Access Certified Members. Taking the complexity out of creating your own website, think of the Profile page like a search engine optimized “Facebook” page for your practice that defines everything from your location, education, and certifications through to your specialty patient services, ideal patients and more. Featuring the ability to post special promotions as your profile status, videos, photos and more, the profile page becomes the hub for attracting new patients to your practice and you. As patient-users enter the network and create their “feed” to receive content programming, they can find, follow and engage you via your Profile.
By qualifying for membership, you can lever all aspects of Access to propel your practice with virtual care, social media and more to drive new patient acquisition and existing patient value.